The trending “Modest” phenomenon taking TikTok and Instagram by storm encompasses more than just fashion or products; it embodies a mindset and philosophy that the Beetlejuice Beetlejuice cast, including Jenna Ortega, have fully adopted.
In a recently shared promotional video on the official Beetlejuice Beetlejuice film page, stars Ortega and Justin Theroux are seen “on location” at a desk alongside a life-sized model of a small, beheaded figure. As Ortega chats on the phone, Theroux tenderly brushes the tiny head with a makeup brush. The two humorously mimic popular viral audio, with Ortega playfully gesturing toward the green mini head while the audio discusses the idea of not showing up to work with a specific green eyeshadow look.
The caption for the post reads, “The #Beetlejuice #Beetlejuice crew handling the press VERY modestly, VERY professionally.”
Fans expressed their delight over the clip, with some users commenting on the good fortune of the miniature figure, exclaiming, “EVEN THIS MANNEQUIN HAS A BETTER LIFE THAN ME.. GOSH,” while others asked for additional videos, some of which included Winona Ryder.
The Beetlejuice Beetlejuice cast has recently completed the first segment of their global press tour in Mexico for the eagerly awaited sequel, set to debut in theaters on September 6, 2024. Theroux joins the cast as Rory, Lydia’s husband and Astrid’s (played by Ortega) father.
Jenna Ortega spotted with fans at the Beetlejuice Beetlejuice Fan Gathering in Mexico City last evening!!
This is real star power 😍🖤 pic.twitter.com/EDSiOSujxt
— Jerome! 🪲🧃 (@JeromeM94Movies) August 15, 2024
The audio snippet featured in the clip rose to prominence thanks to Puerto Rican content creator, @joolieanniemarie, who originally created the video to share her opinions on workplace dress codes. The audio has gained substantial traction, with many noting a clear shift from “Brat summer” to “Modest Fall.”
Image Source: lev radin / Shutterstock